Find the minimum ROAS your ads need to cover product costs, shipping and transaction fees — plus your maximum CPA and profit at different return levels.
What return does every $1 of ad spend have to produce before I lose money?
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Find the minimum ROAS your ads need to cover product costs, shipping and transaction fees — plus your maximum CPA and profit at different return levels.
What return does every $1 of ad spend have to produce before I lose money?
Break one order down into revenue, costs and the profit you keep, including ad spend and refunds.
What do I actually keep from this order?
Order profit with Shopify plan, Shopify Payments and third-party gateway fees modelled explicitly.
What does an order leave behind after Shopify takes its cut?
How many orders a month cover your fixed costs at your current contribution per order.
How many orders do I need before the store makes money?
Break-even order volume with Shopify subscription, app and transaction costs treated as fixed and variable separately.
What volume does my Shopify stack need to pay for itself?
Work backwards from costs, fees and a target profit margin to the price a product has to carry.
What do I need to charge to hit the margin I want?
Compare what different gateways and marketplaces take from the same order value.
How much of this order goes to fees?